Presentations

Nothing tells customers more about a company than its brand image – a collective impression created by factors like a company’s logo, slogan, signage, marketing materials, website and more. And remember, first impressions matter, but so do all the impressions after that! ...read more

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Remember the old days when transparencies, flip charts and 35mm slides ruled meetings? These days, presenters have countless new options for helping an audience understand and engage. With all the technology and tools available, I’ve found several favorite ways to stand out and make a great impression – and some have even been inspired by the overhead projector era! 

Some things to think about include:

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• Always keep in mind that the materials or slides you feature in a presentation are visual aids – rely on your own, more detailed notes rather than reading your presentation materials to the audience
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• Use props that catch the audience’s attention and make a statement
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• Leverage the power of multimedia like photos and videos – or create drawings on the spot that illustrate the points being made<?xml:namespace prefix = o />
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• Incorporate presentation boards to drive home core points that underpin the discussion

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